AI Insights · Timothy · July 2025
Top Personal Finance Apps in South America Q2 2025
Explore the performance of the top personal finance apps in South America during Q2 2025, with insights on downloads, revenue, and user activity.
In the second quarter of 2025, the top personal finance budgeting and planning apps showed varying trends across South America. Here, we provide a detailed look at the performance of these apps, based on data from Sensor Tower.
Mobills - Budget Planner experienced fluctuations in its weekly revenue, peaking at approximately $34.6K in early May. Weekly downloads remained mostly stable, with a slight increase towards the end of June, reaching around 22.5K. The app maintained a strong user base, with weekly active users peaking at 531K in early June.
Organizze Budget Planner saw a consistent rise in weekly revenue, finishing June with a high of $12.8K. Downloads showed moderate stability, with a slight uptick in the last week of June to 6.9K. Active users showed some decline, dipping to 182K in late June, before recovering slightly.
Splitwise showcased a varied performance, with revenue reaching a peak of $11.7K in early June. Downloads were highest in late April at 23.5K, while active users fluctuated throughout the quarter, ending at 459K.
Minhas Finanças | Pessoais achieved consistent growth in revenue, peaking at $6.9K by the end of June. Downloads remained steady, with a high of 9.3K in the same period. Active users showed a slight increase, reaching 272K by the quarter's end.
Wallet - Daily Budget & Profit exhibited a stable revenue pattern, ending June with $2.9K. Downloads were consistent, with a notable rise to 6.2K in late June. The app's active users saw a gradual decline, ending the quarter at about 50.5K.
For more detailed insights into app performance, visit Sensor Tower's platform.